QR Codes are short for Quick Response Codes.
Originating from Japan they have become another powerful player
in our marketing culture.
They are used to take a piece of information
from a transitory media and place it in to your cell phone
through a QR scanning app usually referred to as a QR Reader.
These codes are printed on to some physical form
of marketing media. This could include print ads,
flyers, business cards, t-shirts and so on. Once scanned
into your cellular or media device it will provide you with
further information about the source. Such as, a website
or info about a product or the person/company who created the
There are many benefits for you and your
business, no matter how small or large. QR codes can be
used in a number of ways. You may auto generate one next to
every product on your web site containing all the product
details, the number to call and the URL link to the page so
they can show their friends on their cell phone. You could add
one to your business card containing your contact details so
its easy for someone to add you to their contacts list
on their cell phone.